Taylor Woodrow tasked us with developing the visual identity for a new subsidiary company called Videre.
They wanted us to develop a brand that reflects their values, mission, and progressive approach in the security sector.
We conducted in-depth research and analysis with TW, to help us gain a deeper understanding of Videre’s starting position and target audience, allowing us to lay the foundation for a strategically developed project.
The visual identity for the new brand is supported by a bold visual style, featuring a subliminal symbol, dynamic typography, and a vibrant colour palette.
During this project we were also tasked with developing the visual guidelines for Videre, ensuring they maintain consistency throughout the initial launch.
This project showcases our commitment to thoughtful design and strategic branding that deliver solutions to produce results.
Brand Identity